Social profiles are a description of an individuals’ social characteristics that identify them on social media sites such as LinkedIn and Facebook.
It is possible to profile most members of staff through a baseline social media profiling process but depending on privacy settings, information obtained can be limited. It is usually possible to ascertain the following through social media usage through Baseline Profiling:
- Pictures
- Friends / Contacts
- Posts / Tweets
- Links
- Political / Religious / Sexual Views and opinions
